There can’t be many English speakers in the world who haven’t heard of Mark Twain. A great storyteller in print, he also knew how to tell a story. He understood that you can perform the same story in different ways to great effect.
So when one of the greatest American storytellers writes about storytelling. That’s something to pay attention to.
Published in about 1892 “How to Tell a Story and other essays” is a short and entertaining aside from one of the Kings of storytelling.
You can download it here for free: